Program Type:
Jobs & Small BusinessAge Group:
Adults
Please note you are looking at an event that has already happened.
Program Description
Description
This is part of a 6 week series on Digital Marketing for Small Business.
What makes a business website work? How do you know if your website is successful? This entertaining presentation examines the inner workings of a successful web presence, including design, content and usability.
We explore options for building and managing your own website, as well as overviews on domain names, generating traffic from search, email, social media and referrals and responsive design for mobile screens.
This workshop will explore:
- The purpose of a website and website home page design & usability
- Trends for 2019 in type, design & color
- Understanding terminology such as SEO, CRO, CTR, CTA, UX, UI
- WordPress and Content Management Systems
- D-I-Y websites (like WIX & SquareSpace)
- The User Experience and Interface (UX/UI)
Register here: https://conta.cc/2oYjZoV