SCORE: Running a Successful Creative Business: Legal and Tax Tips

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Even artistic geniuses, need at least some business savvy to achieve the financial independence necessary to devote full-time to their art. In this fast paced, entertaining program, you will learn the basic business, legal and tax skills necessary to survive, from a successful entrepreneur who is also an hor and performer. 

You will learn:

• Who buys your creative product, and what are they looking for? 

• Giving the customer what they want without “selling out” and the art of making money from your art

• Developing a recognizable “brand image”

• Contracts, copyrights and trademarks

• Dealing with taxes and avoiding lawsuits

Presenter: Cliff Ennico (www.cliffennico.com), one of America’s top small business lawyers, is best known as the former host of MONEYHUNT, the PBS television series, and the author of “Succeeding in Your Business,” a nationally syndicated newspaper column. He is a frequent contributor to Entrepreneur and other small business magazines, has hosted over 100 videos on YouTube®, and is the author of 17 books on entrepreneurship and career management.

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