SCORE - Simple Step Series - Marketing Concepts and Conversations with Entrepreneurs

Register here: https://tinyurl.com/3tcnujjb

This presentation walks the participants through marketing plans to start and build a successful business. Emphasis will be on the value of marketing, branding, messaging, target markets and channels, positioning products and services, marketing methods, social media, and sales. 

The session will also include a discussion and Q&A session with start-up business entrepreneurs.

Presenter: Bob Zukowski

Bob Zukowski has been involved in international sales, marketing, and strategic planning for over 27 years. His career has ranged from large corporations to his own startups. Over the past 13 years Bob has been a hands-on entrepreneur involved with three startups.  

Presenter: Bill Mollica

Bill Mollica is retired from a 29 year career as a large national and global commercial accounts insurance broker, where he excelled at creative problem-solving, and complex, comprehensive negotiation on behalf of his Fortune 500 clients. Bill also created and delivered several training programs for insurance professionals on workers compensation, general liability, automobile liability, and excess/umbrella liability, and is thus a SCORE subject matter expert (SME) in insurance.